Shannon Ryan, most lately Govt Director of Fox Tv Group, formally turns into Disney's President of Advertising and marketing for ABC Leisure and Disney Tv Studios.
In her new position, she’s going to oversee all advertising and marketing, promoting and communications methods for the Disney tv community and tv studios.
"We’re delighted so as to add ABC Studios to its portfolio, so construct the Disney Tv Studios model right into a world-class content material creation engine," mentioned Craig Hunegs, president of Disney Tv Studios, in a communicated.
Ryan was Advertising and marketing Director of Fox TV Group since 2015, the place She oversaw all facets of inventive advertising and marketing, branding and company communications. In the meantime, the variety of multiplatform views at Fox has elevated by 19%.
Beforehand, she was Govt Vice President of Advertising and marketing and Communications for FTG and Govt Vice President of Advertising and marketing and Communications for FOX. Rebecca Daugherty, appointed Govt Vice President and Chief Advertising and marketing Officer at ABC Leisure and ABC Studios, will report back to Ryan.
"Becoming a member of Disney, an organization I've at all times admired and some of the highly effective manufacturers on the earth, is the chance of a lifetime," Ryan mentioned in an announcement.